Empire

Empire Portfolio Piece

Automatic HTML Email & Design - Illustrator / Photoshop / HTML Email Markup / Email Design / 3 Different Locations / Happy Bday Email

Empire Portfolio Piece

Automatic HTML Email & Design - Illustrator / Photoshop / HTML Email Markup / Email Design / 3 Different Locations / Generate Bdays Email

Empire Portfolio Piece

Automatic HTML Email & Design - Illustrator / Photoshop / HTML Email Markup / Email Design / 3 Different Locations / Weekly Newsletter Email

Empire Portfolio Piece

Automatic HTML Email & Design - Illustrator / Photoshop / HTML Email Markup / Email Design / Coupon Code Generation / Referral Program Design

Empire Portfolio Piece

Facebook Banner & Profile Design - Illustrator / Photoshop / Image Manipulation / PNG-24 / Social Media Imagery / Targets Business Men

Empire Portfolio Piece

Facebook Banner & Profile Design - Illustrator / Photoshop / Image Manipulation / PNG-24 / Social Media Imagery / Targets Women

Empire Portfolio Piece

Facebook Banner & Profile Design - Illustrator / Photoshop / Image Manipulation / PNG-24 / Social Media Imagery / Targets Female Relaxation

Empire Portfolio Piece

Facebook Banner & Profile Design - Illustrator / Photoshop / Image Manipulation / PNG-24 / Social Media Imagery / Targets Male Relaxation

Empire Portfolio Piece

Social Media Post Image Design - Illustrator / Photoshop / Image Manipulation / PNG-24 / Social Media Imagery / Positions Available Targeting Men

Empire Portfolio Piece

Social Media Post Image Design - Illustrator / Photoshop / Image Manipulation / PNG-24 / Social Media Imagery / Positions Available / Targeting Women

Creative Fields

  • Automatic Emails
  • Social Media Imagery
  • Web Design

My Role

Empire hired me to code, automate, and trigger automatic emails for their growing email list. I also designed facebook banners, profile pics, and post imagery. I was responsible for updating their Wordpress site into a lean, fast-rendering machine.

Problem

Empire needs to constantly communicate with its client base without wearing out their welcome. The Empire brand needs a better image on social media.

Solution

A content strategy is formed for automatic emails using Client Relations Management software to automate everything. Over 20 different emails are designed and created. The email campaigns include weekly news, thank you notes, joke mail, referral programs, and more The Empire Facebook page is also kept fresh with rotating content. The digital look and feel of Empire is now fresh and constantly generating attraction.

Success

  • More attraction and buzz
  • More Leads
  • More Sales

Creative Process

  1. Discovery
  2. Copywriting
  3. Imagery
  4. Code Emails
  5. Automate CRM Triggers
  6. Track all Emails
  7. Update Facebook Design
  8. Repeat Process